The American River College Press is a proposed college press to be operated by American River College under the auspices of the English department and with support and input from various other departments on campus (and perhaps District-wide). It will be tasked with publishing book-length works of high artistic value of interest to a national audience. These works will be published primarily in online formats although it is possible that, funds permitting, some physical publication will occur.
As we all know, American River College serves an extraordinarily di-verse student base in the Sacramento area. It stands as one of the largest community colleges in the state and has been awarded numerous times for its achievements, not the least of which is the ongoing success of the American River Review, the literary magazine that the college has published for more than a decade. Furthermore ARC’s position as a member of the Los Rios District means that it has superior oversight and access to resources (human, intellectual, and so on) that are more akin to a university than a community college.
The continued success of the American River Review proves that the col-lege is quite capable of operating a nationally recognized literary journal. The proposed American River College Press would expand upon that success by creating a faculty-centered publishing imprint that would offer faculty, staff, and students an opportunity to publish book length works with a peer-reviewed press housed here at American River College.
For the reasons stated above, ARC is in a perfect position to operate a college press. Of particular interest is the fact that very few community colleges house college presses. In this way, ARC can once again pave the way into a bright future.
This business plan describes the purpose and goals of the American River College Press. It outlines the objectives, strategies, and projected costs for the first three years of the press, beginning Fall 2011 and ex-tending through Spring 2014. While we hope to set up an endowment to ensure the press is self-sufficient, we also understand the economy—at all levels—may make this impossible at this time. Nonetheless, the press will apply for grants as they are available in hopes to build up an en-dowment.
What We Will Publish
The press is interested in publishing literary works, especially narra-tives, of a non-technical nature, although scholarly works of a high quality and high readability would be of interest. By the same token, the press is less interested in publishing technical manuals, textbooks, or manuscripts specific to fields outside the purview of the liberal arts. What this means is that the press would not be interested in publishing a mathematics textbook but would be potentially interested in publishing a narrative of a mathematician’s work in the field, assuming such a narrative is written for a general intelligent readership. We are partic-ularly interested in publishing literary works of a very high quality.
The American River College Press proposes to publish three book-length works the first year to be distributed via digital distribution channels. Based on discussions with physical book distributors (Small Press Distribution, Perseus, and others), we feel that this is sufficient to launch the press as a viable entity, although it should also be noted that three books per year is a very small release schedule for most university presses. While we would be able to digitally distribute the titles ourselves (via self-publishing channels) there are advantages to being distributed through a reputable network and such options will need to be explored once we have a title in production.
What It Will Look Like
Recent discussions with operational university presses have underscored the rapid changes occurring in the publishing field. With Borders Books & Music filing bankruptcy, we have begun to feel the increasing impact of digital publishing over more traditional ink and paper. Books—the physical paper-between-boards format that we all grew up with—is diminishing in importance, particularly with small presses. What is taking its place is digital.
ARC has prided itself on being a cutting edge college. With this in mind, it makes sense to have American River College Press be a digital-first publisher. We must admit that there is nostalgia to the ink-and-paper model and the idea of “publishing” a book is linked—in our minds—to this format. Nonetheless, the market is changing and the nostalgia of one generation is being replaced by the openness of the next. With digital delivery platforms following below the $200 mark, digital publishing begins, at last, to feel more available than it ever has before.
Obviously, the possibility of digital publishing also serves to eliminate much of the cost of physical publishing, including printing, binding, shipping, and warehousing the titles, thereby making running a small press from ARC an increasingly viable possibility.
The digital format would further allow ARC Press to publish individual short pieces as the need and desire arose. In other words, it would be possible to publish an individual poem or short poem cycle, a short story or novella, a single piece of creative non-fiction, a one-act play. Such works could include an original “book cover,” table of contents, index, or the various ephemera that a full-length book might include. In other words, the digital format opens the press up to a variety of possibilities that would be less possible for a physical press.